BSLG-Brokered License Nominated for Best Corporate Licensee

Naturally, we're pretty excited about this....

BURGER KING®-BRANDED SNACK CHIP DEAL BROKERED BY BROAD STREET LICENSING GROUP NOMINATED FOR LIMA “BEST CORPORATE BRAND LICENSEE OF THE YEAR”

MONTCLAIR, NJ – The Broad Street Licensing Group announced today the line of snack food chips licensed from client Miami-based fast-food giant Burger King Corp. has been nominated for “Best Corporate Brand Licensee of the Year” by the licensing industry’s trade association LIMA (Licensing Industry Merchandisers’ Association). Marketed by AZ-based The Inventure Group, the license was brokered by Broad Street Licensing Group, the exclusive food licensing agent for BURGER KING Corp. “The Inventure product line is already being sold around the world in the Caribbean, Mexico, Central America, and South America, along with Asia, Europe and The Middle East,” said Broad Street President, Carole Francesca. “Estimates are the line will eventually top $50MM in sales annually.”

This is the fourth straight year a Broad Street Licensing Group client’s licensed product has been nominated for this prestigious honor. Past BSLG nominations include Creamsicle®-branded candies and The Culinary Institute of America’s “Masters Collection®” line of housewares.
About Broad Street Licensing Group

Broad Street Licensing Group (BSLG) is a leading full-service licensing agency specializing in corporate brand building. They develop long-term licensing partnerships for their clients focusing on brand extensions designed to reach across platforms and channels of distribution. In addition to Burger King, their roster of experience includes Bruegger’s Bagels, The Culinary Institute of America, BIC USA, Unilever, Fabergé, Cutty Sark, Bugatti, Good Humor-Breyers, Rich Foods, Snuggle, ReaLemon, and Popsicle.

About Burger King Corporation

The BURGER KING® system operates more than 11,700 restaurants in all 50 states and in 74 countries and U.S. territories worldwide. Approximately 90 percent of BURGER KING® restaurants are owned and operated by independent franchisees, many of them family-owned operations that have been in business for decades. In 2008, Fortune magazine ranked Burger King Corp. among America’s 1,000 largest corporations and Ad Week named it one of the top three industry-changing advertisers within the last three decades. To learn more about BURGER KING®, please visit the company's Web site by clicking here.