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Wednesday, July 1, 2009

New Products from the CIA Masters Collection


Montclair, NJ (July 1, 2009) – Broad Street Licensing Group announced that The Culinary Institute of America’s Masters Cookware Collection is introducing new block knife sets, gourmet kitchen sets and revamped packaging, making it easier for retailers to customize gift sets and promotions. The CIA Masters Collection, manufactured by licensee Robinson Home Products, includes over 100 SKUs of CIA-branded cookware, gadgets, bakeware and cutlery, all sold exclusively to gourmet stores and specialty retailers.

The Masters Collection contains everything anyone who loves to cook will need in their kitchen. “What sets this collection apart from other lines of kitchen ware is that it has been designed by CIA’s master chefs for serious home cooks, stated Carole Francesca, president, Broad Street Licensing Group. “The line’s beauty and elegance is enhanced by the highest standards of construction and engineering,” Francesca added.

Sales from the CIA Masters Collection benefit the Culinary Institute of America Scholarship Fund.

Excerpted from BSLG's weekly subscription news reader service Food Business News. To subscribe or for information about licensing, contact Broad Street Licensing Group (tel. 973-655-0598)

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